In 2021, Le Jouet Simple emerged as a toy brand with a purpose. They are not just rethinking toys; they are revolutionizing play within the circular economy. Their toys, eco-designed in France from recycled plastic, are crafted to last indefinitely. But there's more: when they've fulfilled their purpose, we invite you to return them to us for recycling. Their mission? to awaken curiosity and safeguard the world - one toy at a time.